IRM-HSG

 
09/26/16

Gottlieb Duttweiler Chair

In 2000, the Gottlieb Duttweiler Chair was founded in order to continue and intensify the long-standing tradition of retail research at the University of St.Gallen. Prof. Dr. Thomas Rudolph and his research team thus concentrate on research questions in «International Retail Management» and «Consumer Behaviour in Retailing», so as to deliver enduring and effective research results with both theoretical and practical relevance.

Research
09/26/16
Retail Lab Class 2016

The Retail Lab Class of 2016

16 international top managers from FMCG and retailing firms explore the possibilities offered by Neuromarketing and Consumer Behavior Analytics.

 
03/24/17
Events
09/08/16
Study Tour St. Gallen Retail Lab

Study Tour St. Gallen Retail Lab

The Study Tour, the Think Tank on the future of trade, led us to the innovation department of IKEA in Sweden.