Master's Level

The Gottlieb Duttweiler Chair offers students at the Master level courses in retail management. In addition there is also the chance of working on a Master’s thesis covering various interesting topics.

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Courses in the Master‘s programme

Please read the fact sheets of the courses. You will find the details in the online curriculum.

Spring Semester

8,060: Customer Value im Handel.
Prof. Dr. Th. Rudolph.

8,814: Consumer Psychology in Retailing (Englisch).
Ass. Prof. Dr. J. Bauer

8,054: Anwendungsprojekt II
Dr. M. Linzmajer

Autumn Semester

7,055: Applied Research Project I (Englisch)
Ass. Prof. Dr. J. Bauer

7,808: Action Learning in Retail Marketing: Die Verbesserung der In-Store-Rentabilität
Prof. Dr. Th. Rudolph

Course website: www.retail-analytics.ch

7,810: Retailing Innovations: Neue Strategien und Marketingkonzepte im Handel
Ass. Prof. Dr. J. Bauer

Topics for a Master’s thesis

The Institute of Retail Management offers an array of innovative topics for a master’s thesis. The topics cover current challenges in retail academia and/or business. Please have a look at our current list of topics. Once you have chosen a topic you are encouraged to write us a motivational letter, convincing us of your interest and commitment.